Vol. 3 No. 2 (2023): October

Articles

• Analysis of Disruption of Consumer Buying Interest in Cake Products at Mom's Shop During the Pandemic

  Hesti Ningrum Naufal Urbach,  STIE Mahardhika Surabaya,  Indonesia

  1-5

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• The Role of The Korean Leadership of Dimsum Sidoarjo in Improving Employee Morale and Performance

  Ega Rosita Dewi,  STIE Mahardhika Surabaya,  Indonesia

  Cucu Hayati,  STIE Mahardhika Surabaya,  Indonesia

  6-9

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• The Influence of Compensation and Work Motivation on Employee Productivity at The Naura Seafood Frozen Sidoarjo Store

  Elsa Putri Hartanti,  STIE Mahardhika Surabaya,  Indonesia

  10-19

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• Analysis of The Causes of The Delay in Loans for Members of The Melati Women's Cooperative in Sidoarjo City

  Khafidhotun Zarro Azizah,  STIE Mahardhika Surabaya,  Indonesia

  20-24

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• Improving Sales Performance Using SWOT Analysis in Surabaya Digital Marketing Services

  Elvina Shafa Nabilah,  STIE Mahardhika Surabaya,  Indonesia

  Tri Wahjoedi,  STIE Mahardhika Surabaya,  Indonesia

  25-30

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• The Influence of Affiliate Marketing and Brand Image on Impulse Buying Skintific Products on Shopee Live in Generation Z

  Dewi Inda Sari,  Universitas KH. A. Wahab Hasbullah,  Indonesia

  31-38

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