RESIKO KREDIT DAN MINAT MASYARAKAT

Abstract

Abstract : The purpose of this study is to determine the effect of credit risk on people's interest in using credit services. The research method uses a qualitative method with reference to previous research and interviews with the community of Demok village. The results of this study indicate that the emergence of public interest in credit loans is also influenced by the desire or need, the public's interest in making credit. implies that interest is a high desire that is manifested in feelings of pleasure, attention, concentration, awareness, and having the will to be involved in cooperative activities so as to encourage cooperative members to participate actively. Community interest can be in the form of feelings of pleasure in using goods and services, paying attention to business, concentrating on activities of interest.

Keywords: Risk and Public Interest in applying for credit